Blackbird shares rise nearly 5% after strong subscriber growth at elevate.io

Tech Software & Services Written by: Ian Lyall 09:30 Thu 03 Sep 2026 --> Edited by: Jamie Ashcroft Disclaimer No investment advice About this content Editorial Standards & Policies Share article About this content × About Ian Lyall Ian Lyall, a seasoned journalist and editor, brings over three decades of experience to his role as Managing Editor at Proactive. Overseeing Proactive's editorial and broadcast operations across six offices on three continents, Ian is responsible for quality control, editorial policy, and content production. He directs the creation of 50,000 pieces of real-time news, feature articles, and filmed interviews annually. Prior to Proactive, Ian helped lead the business output at the Daily... Read more About the publisher Proactive financial news and online broadcast teams provide fast, accessible, informative and actionable business and finance news content to a global investment audience. All our content is produced independently by our experienced and qualified teams of news journalists. Proactive news team spans the world’s key finance and investing hubs with bureaus and studios in London, New York, Toronto, Vancouver, Sydney and Perth. We are experts in medium and small-cap markets, we also keep our community up to date with blue-chip companies, commodities and broader investment stories. This is content that excites and engages motivated private investors. The team delivers news and unique insights across the market including but not confined to: biotech and pharma, mining and natural resources, battery metals, oil and gas, crypto and emerging digital and EV technologies. Use of technology Proactive has always been a forward looking and enthusiastic technology adopter. Our human content creators are equipped with many decades of valuable expertise and experience. The team also has access to and use technologies to assist and enhance workflows. Proactive will on occasion use automation and software tools, including generative AI. Nevertheless, all content published by Proactive is edited and authored by humans, in line with best practice in regard to content production and search engine optimisation. Blackbird PLC ( AIM:BIRD ) View Price & Profile Blackbird shares rise nearly 5% after strong subscriber growth at elevate.io Published: 09:30 03 Sep 2026 BST Blackbird PLC (AIM:BIRD) , the technology licensor and developer of cloud-native video editing platform Blackbird and collaborative editing platform elevate.io, saw its shares rise almost 5% to 1.15p early Thursday. The shares were up 0.05p from Wednesday's close of 1.10p. The AIM-listed company said net paid subscribers to elevate.io rose 75% in six weeks after marketing spending resumed in mid-July. Blackbird said conversion rates of free users to paid subscribers increased from under 1.0% to 2.67% in August, which it attributed to product refinements made earlier this year. Customer acquisition costs fell 65%, indicating the effectiveness of Blackbird’s marketing strategy for elevate.io. Paid subscribers rose 75% since March to reach 696 by the end of August. The board said it was cautiously optimistic that the current pace of subscriber growth could be maintained alongside an appropriate level of marketing spend. Ian McDonough, executive chair and chief executive of Blackbird, said the product changes introduced this year, combined with targeted marketing, had generated good subscription momentum following the deployment of the company's go-to-market strategy. Continue reading