Viant Technology Q2 Earnings Call Highlights

Viant Technology Q2 Earnings Call Highlights

Viant Technology reported record second-quarter results, with revenue and adjusted EBITDA exceeding the company’s guidance as demand for connected television, proprietary data capabilities and AI-driven advertising tools increased. Revenue rose 34% year over year to $104.3 million, while contribution ex-TAC, a non-GAAP measure of revenue less traffic acquisition costs, increased 24% to $60.2 million. Adjusted EBITDA climbed 26% to $14.2 million, above the high end of Viant’s outlook.

“We delivered strong second quarter performance, achieving new company second quarter records across all key metrics,” Co-founder and CEO Tim Vanderhook said. He said growth was broad-based across most customer verticals and was supported by CTV demand, greater use of Viant’s intelligence products and adoption of ViantAI.

Customer CTV spending increased nearly 50% in the quarter and accounted for more than half of total platform spend. Video, including CTV, represented more than 65% of platform spend, while emerging digital channels including CTV, streaming audio and digital out-of-home collectively made up more than 60% of advertiser spending, up from 54% for all of 2025. CFO Larry Madden said healthcare, public services and travel led performance across customer verticals. Viant’s five largest verticals, representing about 60% of platform spending, grew nearly 30% year over year.

The company also cited accelerating adoption of its Direct Access offering, which enables advertisers to transact directly with premium publishers. More than 80% of CTV spending on Viant’s platform was transacted through Direct Access during the quarter, up from slightly more than 50% in the first quarter. Vanderhook said the offering can reduce CPMs by 35%, while improving transparency and targeting capabilities. In July, Viant expanded Direct Access to streaming services powered by Publica. The company expects more than 90% of CTV platform spending to flow through Direct Access in the near future as publishers are added.

Responding to an analyst question, Madden attributed the increase in Direct Access usage to ongoing customer education around cost savings, the quality of participating content owners and OEMs, and the company’s go-to-market approach with new customers.

Viant said its integration of TVision, acquired May 1, is proceeding ahead of schedule. TVision provides attention data, including in-room presence, co-viewership and eyes-on-screen engagement, across linear TV, connected TV, YouTube and Prime Video. Viant is working to use TVision’s attention insights as a pre-bid signal, allowing advertisers to assess the estimated attentive value of impressions in real time. The company said 42 pilot campaigns targeted TVision high...