
Why WD-40 Is Proving Great Businesses Never Go Out of Style
MarketBeat
Published: Jul 11, 2026, 12:45 PM
Sentiment Analysis
WD-40 Company reported robust fiscal Q3 results, with revenue rising 24% and net income growing 44%, driven by strength across most regions and product lines.
Management raised guidance significantly and authorized a new $100 million share buyback, signaling confidence in continued growth and capital returns.
Shares jumped nearly 15% in pre-market trading to a multi-year high, supported by heavy institutional buying and a bullish Buy consensus among analysts.
Five stocks we like better than WD-40 . WD-40 Company NASDAQ: WDFC has long been considered a quality investment due to its global branding power, cash flow, and capacity for capital returns. The company has a tremendous moat, claims near-100% global brand recognition, and has no competitors of merit.
WD-40 Today WDFC WD-40 $264.91 +25.49 (+10.65%) As of 07/10/2026 04:00 PM Eastern 52-Week Range $175.38 ▼ $298.90 Dividend Yield 1.54% P/E Ratio 45.05 Price Target $305.00 Add to Watchlist
The problem over the last few years has been positioning. The company’s fragmented portfolio and loss of focus led to stagnant growth in the post-COVID era and an eventual repositioning effort. Get WD-40 alerts: Sign Up Today, WD-40 has emerged as a global maintenance powerhouse , focused on premiumization, international markets, and effective cost controls. There is risk in its above-average valuation, but its premium price is well deserved. The asset-light model utilizes 3rd-party manufacturers and distributors, insulating it from risks, and produces high-margin results. The strength of its model is reflected in the stock beta, which tends to run low, about 0.25x the S&P 500 as of mid-2026, revealing a low-volatility stock insulated from broad market risk.
WD-40 Company Tailwinds Strengthened in Fiscal Q3 WD-40 Company had a robust fiscal Q3 , with revenue growi...
Source: MarketBeat
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