Happy Belly Food Group's Heal Wellness QSR Secures a Real Estate Location in the City of Collingwood, Ontario

Happy Belly Food Group Inc. (CSE: HBFG) (OTCQB: HBFGF) is pleased to announce that further to its press release on September 15 th , 2025, announcing a franchisee for the city of Collingwood, it has now secured a real-estate location for that franchisee with a planned opening for fall 2026. Heal Wellness is a fast-growing quick-service restaurant ("QSR") brand specializing in fresh smoothie bowls, açaí bowls, and smoothies, built around clean ingredients and a better-for-you lifestyle. Collingwood, Ontario, is a well-established four-season destination on the southern shores of Georgian Bay, supported by a strong mix of local residents, seasonal visitors, tourists, and active lifestyle consumers. The city's vibrant downtown, growing residential base, proximity to Blue Mountain, and access to year-round recreation, including skiing, cycling, trails, waterfront activities, and cottage-country traffic, create a compelling market for Heal's convenient, better-for-you meals. With its strong hospitality, retail, and tourism fundamentals, Collingwood offers the ideal mix of families, professionals, students, weekend visitors, and health-conscious consumers who embrace fresh smoothie bowls, açaí bowls, and clean-ingredient smoothies as part of their daily routines. "Securing a real estate location for our franchisee in Collingwood further advances Heal's disciplined, asset-light growth strategy as the brand continues to expand across Ontario's high-growth urban, suburban, and destination markets," said Sean Black, Chief Executive Officer of Happy Belly Food Group. "This location reflects our continued focus on expanding Heal into strong, community-oriented markets."