Ferrari gets UBS backing as dealer survey points to resilient demand

Retail & Consumer Retail Written by: Ian Lyall 13:35 Mon 05 Oct 2026 --> Disclaimer No investment advice About this content Editorial Standards & Policies Share article About this content × About Ian Lyall Ian Lyall, a seasoned journalist and editor, brings over three decades of experience to his role as Managing Editor at Proactive. Overseeing Proactive's editorial and broadcast operations across six offices on three continents, Ian is responsible for quality control, editorial policy, and content production. He directs the creation of 50,000 pieces of real-time news, feature articles, and filmed interviews annually. Prior to Proactive, Ian helped lead the business output at the Daily... Read more About the publisher Proactive financial news and online broadcast teams provide fast, accessible, informative and actionable business and finance news content to a global investment audience. All our content is produced independently by our experienced and qualified teams of news journalists. Proactive news team spans the world’s key finance and investing hubs with bureaus and studios in London, New York, Toronto, Vancouver, Sydney and Perth. We are experts in medium and small-cap markets, we also keep our community up to date with blue-chip companies, commodities and broader investment stories. This is content that excites and engages motivated private investors. The team delivers news and unique insights across the market including but not confined to: biotech and pharma, mining and natural resources, battery metals, oil and gas, crypto and emerging digital and EV technologies. Use of technology Proactive has always been a forward looking and enthusiastic technology adopter. Our human content creators are equipped with many decades of valuable expertise and experience. The team also has access to and use technologies to assist and enhance workflows. Proactive will on occasion use automation and software tools, including generative AI. Nevertheless, all content published by Proactive is edited and authored by humans, in line with best practice in regard to content production and search engine optimisation. Ferrari ( NYSE:RACE ) View Price & Profile Ferrari gets UBS backing as dealer survey points to resilient demand Published: 13:35 05 Oct 2026 EDT Ferrari (NYSE:RACE) , the Italian sports carmaker, has gained 5% this year while the luxury sector has fallen 23%, and UBS has kept its 'buy' rating on the stock. UBS has cut its price target to $450 from $490 because luxury sector valuations have dropped sharply, not because it expects Ferrari (NYSE:RACE) 's earnings to deteriorate. The bank has made only minor changes to its estimates, trimming the 2026 forecast slightly and raising 2027 and 2028 figures by up to 2%. Ferrari reports third-quarter results on November 3, and UBS expects organic sales growth, which strips out currency and acquisition effects, of 8% for the group. Cars and spare parts sales should also rise 8%, helped by higher prices, a richer model mix and continued demand for customer personalization options. UBS forecasts volumes will fall about 1% year on year as the company moves between models and gradually increases deliveries of the F80. The bank expects earnings before interest, taxes, depreciation and amortization (EBITDA) of €729 million, equal to a margin of 39.3%. For 2027, UBS forecasts organic growth of 10% and an EBITDA margin of 39.5%. A UBS dealer survey found nearly 70% of dealers in key markets reported more customer inquiries, easing worries that the new Ferrari (NYSE:RACE) Luce could hurt demand for other models. Many dealers also said resale values influence buyers' decisions, which supports Ferrari after recent gains in its used-car prices. Investors will watch order trends for the Amalfi, the mix of new and existing customers buying the Luce, F80 delivery timing, the durability of personalization growth and the drivers of resale values. The shares trade at 18.2 times estimated 2027 enterprise value to EBITDA and 16.5 times for 2028, with the valuation premium to luxury peers close to all-time highs. Continue reading