OpenAI's ChatGPT ad business hits $1 billion run rate in six months

Tech Written by: Angela Harmantas 11:34 Mon 31 Aug 2026 --> Disclaimer No investment advice About this content Editorial Standards & Policies Share article About this content × About Angela Harmantas Angela Harmantas is an Editor at Proactive. She has over 15 years of experience covering the equity markets in North America, with a particular focus on junior resource stocks. Angela has reported from numerous countries around the world, including Canada, the US, Australia, Brazil, Ghana, and South Africa for leading trade publications. Previously, she worked in investor relations and led the foreign direct investment program in Canada for the Swedish government. She earned a Bachelor of... Read more About the publisher Proactive financial news and online broadcast teams provide fast, accessible, informative and actionable business and finance news content to a global investment audience. All our content is produced independently by our experienced and qualified teams of news journalists. Proactive news team spans the world’s key finance and investing hubs with bureaus and studios in London, New York, Toronto, Vancouver, Sydney and Perth. We are experts in medium and small-cap markets, we also keep our community up to date with blue-chip companies, commodities and broader investment stories. This is content that excites and engages motivated private investors. The team delivers news and unique insights across the market including but not confined to: biotech and pharma, mining and natural resources, battery metals, oil and gas, crypto and emerging digital and EV technologies. Use of technology Proactive has always been a forward looking and enthusiastic technology adopter. Our human content creators are equipped with many decades of valuable expertise and experience. The team also has access to and use technologies to assist and enhance workflows. Proactive will on occasion use automation and software tools, including generative AI. Nevertheless, all content published by Proactive is edited and authored by humans, in line with best practice in regard to content production and search engine optimisation. OpenAI View Price & Profile OpenAI's ChatGPT ad business hits $1 billion run rate in six months Published: 11:34 31 Aug 2026 EDT OpenAI (Unlisted:OPAI) said its ChatGPT Ads business has reached a $1 billion annualized revenue run rate just six months after launch, as it works to showcase a diversified revenue base ahead of an expected initial public offering. The advertising unit, roughly 200 days old, now sits alongside OpenAI 's enterprise contracts, consumer subscriptions and usage-based API revenue streams. ChatGPT Ads are currently available in more than 40 countries. OpenAI said it is opening self-service access to marketers in India, Europe, the Middle East and North Africa on Monday. "Our next phase of growth will bring ChatGPT Ads to more markets and introduce additional formats, objectives, buying options, and measurement capabilities," OpenAI said in a release. "We will also explore new ways for businesses to interact with consumers in more native ways in ChatGPT." The company is targeting $2.5 billion in advertising revenue for the current year and said it is tracking toward annualized revenue exceeding $40 billion, roughly double its run rate at the end of 2025. Continue reading